Busy Bees

American Prep Kids

A Bees Busy Retrospective! September 2013 Today is the day! We are excited to announce the Busy Bees exclusive collection for Gwyneth Paltrow’s lifestyle blog, GOOP.  This project has been under-wraps for months as we have collaborated closely with Gwyneth and her team to bring it to life. The design direction we received was to create a “buy-now-wear-now” preppy-chic collection for boys and girls; key pieces that take kids from warm weather to Fall’s first chill. The Busy Bees x GOOP collection features 15 limited-edition wardrobe staples for boys and girls...

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This week we showcase some beautifully made, very original lines of children’s clothing that we have recently discovered and are adoring. Mostly started by mothers, these companies are producing very unique, very cool, and not yet ubiquitous things for the little ones in your life. Busy Bees Busy Bees originated just last year from two mother’s desire to make classic clothes for their kids—totally wearable today but also lasting. Their goal is to make things that can be handed down for generations. You can tell they know their kids; their...

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